Wolfson Group to Bring PhenQ, TestoPrime, YourBiology to OneLavi, Expanding U.S. Wellness Distribution

By The Building Texas Show•
Wolfson Group's addition of three wellness brands to OneLavi.com signals a broader U.S. distribution strategy that could increase competition and consumer choice in the Texas wellness market.

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Wolfson Group to Bring PhenQ, TestoPrime, YourBiology to OneLavi, Expanding U.S. Wellness Distribution

Wolfson Group, a Scotland-based international consumer wellness company, announced that three brands from its portfolio—PhenQ, TestoPrime, and YourBiology—are coming soon to OneLavi.com. The move marks another step in the company's strategy to expand U.S. distribution beyond Amazon, providing an additional online destination for consumers to discover and purchase its products.

The upcoming OneLavi availability supports Wolfson Group's broader effort to build a diversified retail and e-commerce presence in the United States. "Expanding onto OneLavi is another important step in making our brands more accessible to consumers across the U.S.," said the founder and CEO of Wolfson Group. "Amazon has provided us with a strong foundation in the market, and we're now building on that presence by developing additional channels for our portfolio."

The three brands represent distinct areas of the consumer wellness market: PhenQ focuses on weight management, TestoPrime serves the men's wellbeing category, and YourBiology focuses on women's gut health and everyday wellness. Their addition to OneLavi reflects Wolfson Group's recognition that consumer wellness interests increasingly extend across multiple categories, including weight management, cognitive wellness, gut health, men's and women's wellbeing, and healthy ageing.

The expansion follows a series of U.S. initiatives. In September, Wolfson Group participated in the ECRM Vitamin, Weight Management & Sports Nutrition Session in Palm Beach Gardens, Florida, where it introduced its multi-category portfolio during scheduled retail meetings. Adding OneLavi to its U.S. distribution strategy reflects the company's approach of building multiple paths to the consumer rather than relying on a single marketplace or retail channel.

For Texas, the expansion could bring more wellness options to consumers and intensify competition in the state's growing health and wellness market. Texas is home to a large and diverse population with increasing demand for weight management, men's health, and gut health products. Wolfson Group's move to broaden its online retail relationships may also encourage other international wellness companies to pursue similar multi-channel strategies in the U.S., potentially benefiting Texas-based e-commerce platforms, logistics providers, and retailers.

"Our U.S. strategy is about creating a broader and more sustainable distribution footprint over time," the founder said. "Adding new online retail relationships complements what we've already built and gives us another foundation as we continue exploring opportunities across both e-commerce and brick-and-mortar retail."

Wolfson Group said it will continue pursuing additional U.S. distribution opportunities while investing in consumer education, science-led brand development, and long-term growth across its portfolio. The company's brands are currently available to U.S. consumers through Amazon, and their upcoming availability on OneLavi will add another online retail channel as Wolfson Group continues building a broader U.S. distribution footprint.

As the wellness industry evolves, Wolfson Group's expansion underscores the importance of diversified distribution strategies for companies seeking to reach consumers across multiple touchpoints. For Texas businesses in the wellness space, the development highlights both competitive pressures and opportunities to partner with international brands entering the U.S. market.