Freak On A Leash Launches First Cat Collection with Breakaway Collars and Gothic-Inspired Accessories

Freak On A Leash, the pet brand founded by Korn frontman Jonathan Davis, has introduced its first collection for cats, marking a significant expansion beyond its established dog-focused lineup. The new range, available on the brand's cat collection page, includes breakaway collars, ceramic bowls, and apparel, all designed with the dark, alternative aesthetic that has defined the brand since its inception.

The collection features three collar designs: the Nylon Bat Cat Collar, the Leather Lilac Studded Cat Collar, and the Nylon Blue Rhinestone Cat Collar. Each collar is engineered as a breakaway model, with a clasp that releases under pressure—a safety feature recommended by veterinarians to prevent injuries if a collar gets snagged. Every collar also includes a bell, allowing owners to track their cats' movements and reducing the risk of the cat silently approaching wildlife. The Bat Cat Collar incorporates gothic imagery with leather bat-wing accents and gunmetal hardware, while the Lilac Studded Collar offers a darker take on a classic design, and the Blue Rhinestone Collar adds ornate embellishment. These cool cat collars cater to diverse styles while maintaining consistent safety standards.

Beyond collars, the collection introduces The Coffin ceramic bowls in black and light blue, shaped to reflect the brand's gothic undertones. Ceramic is a preferred material for pet feeding dishes due to its non-porous surface and ease of cleaning, making these bowls both stylish and practical. The Pinup Cat Tee extends the brand's identity into owner apparel, allowing cat owners to express their personal style while showcasing their affection for their pets.

This launch marks Freak On A Leash's first direct engagement with cat owners, a demographic that has historically seen limited representation in alternative and music-adjacent pet brands. By incorporating the breakaway safety mechanism as a standard feature across all collars, the brand grounds its products in functional specifications alongside their visual appeal. The inclusion of bells adds a behavioral dimension, addressing both safety and practical concerns for cat owners.

Jonathan Davis's involvement as founder brings a dedicated audience with crossover interest in music culture and alternative lifestyle products. The cat collection is positioned to resonate with that existing fanbase while also attracting new customers who may be discovering Freak On A Leash for the first time. As the brand expands its reach into the feline market, it challenges conventional pet retail norms and offers cat owners a distinctive alternative that combines safety, style, and a rock-inspired edge.