The Charmadillo Glamping Destination Showcases Sustainable Tourism Growth in Texas Hill Country

The Building Texas Show, hosted by Justin McKenzie, recently featured The Charmadillo, an eco-conscious nature-based glamping destination in Center Point that offers a unique blend of Texas hospitality, sustainability and authentic charm. The episode showcases founder Sara Rothstein's journey from Minnesota to Texas, where she transformed 44 acres of raw land between Comfort and Kerrville into a regenerative boutique retreat.

The Charmadillo has gained national recognition as one of the Top 10 Hipcamp Newcomers in the U.S. and Top 10 in Texas, harmonizing thoughtful design with sustainability while drawing inspiration from Center Point's vibrant community. McKenzie described the destination as capturing everything people love about the Hill Country, noting that it's quiet, authentic and deeply connected to nature while being surrounded by the energy of small towns that are beginning to bloom again.

Rothstein expressed optimism about Center Point's future, stating that the community is at the precipice of discovery. Every nearby town has had its moment, and now it's our turn, she remarked. There's still magic here - good people, great food, music, and creativity - all without losing that quiet, Hill Country soul. The episode highlights how The Charmadillo represents the broader mission of The Building Texas Show to spotlight communities, entrepreneurs, and innovators shaping the future of Texas.

The Charmadillo features A-frame cabins, campsites, stock tank pools, sauna and shared spaces like the Den lounge and Dugout open air picnic area, all designed to reconnect visitors with nature while supporting local community development. The feature on The Charmadillo exemplifies how sustainable tourism can both preserve the character of Hill Country communities while providing new economic opportunities.

Viewers can watch the full episode at https://www.buildingtexasshow.com or on https://www.youtube.com to learn more about this sustainable tourism initiative. The Building Texas Show continues its work as a statewide storytelling platform celebrating the people, projects, and places shaping Texas' future. From small towns to emerging industries, the show demonstrates how Texans build stronger communities through vision, hard work, and collaboration.